Tunji Dada® views consumer satisfaction as his guiding principle. He is committed to reducing over-consumption and waste by embracing a circular economy as a staunch advocate for responsible consumption to encourage sustainable practices. Since Tunji’s inception as a designer, he displayed apparel that seemed to have no bounds, clothing that celebrated imperfection and impermanence. Still, to this day these words describe Tunji’s artistic approach: a celebration of imperfection, impermanence, and revolution.
Material
Vintage 50’s-70’s canvas tents are transformed in the newest collection, closet #9, being meticulously cut, washed, and painted to imperfect perfection. Each design is approached with a thorough hand and sent off to local manufacturers here in the heart of New York. Some pieces are still made by the designer himself at his studio space in the Brooklyn Navy Yard. At the core of the clothing comes sustainability and care whether it is the sourcing of used functional material, the place where all the pieces come together, and finally, the finishing touches done in-house. Every single piece of apparel has its unique touch as each tent does not have an identical appearance.
